Category: Management

• AI & Social issues marketing in Australia

  

  AI-powered chatbots can help people with anxiety and depression by engaging in personalised conversations and providing resources to manage their mental health

  Tiffanny Junee

  March 12, 2023

  Advertising, AI, Brand Management, Communications, Digital Leadership, Digital Next Comms, Google, Integrated Marketing Communications, Management, Media, Reputation Management, Social Capital, social issues marketing, Social Technology, Strategic Communications, Strategy, Thought Leadership, Trends, Twitter

  AI, AI policy in Australia, Artificial Intelligence, social issues marketing

• A.I

  

  Artificial intelligence (AI) is an interdisciplinary field of computer science that focuses on the development of intelligent machines capable of performing tasks that typically require human intelligence, such as learning, reasoning, problem-solving, decision-making, perception, and natural language processing. AI algorithms enable machines to learn from data, recognize patterns, and make predictions or decisions based on…

  Tiffanny Junee

  March 4, 2023

  AI, Communications, Convergence, Digital Leadership, Digital Next Comms, education, Management, New Security Challenges, Thought Leadership

  AI, AI policy in Australia, applications of AI, Artificial Intelligence, deep learning, Ethical AI, explainable AI, machine learning, techniques of AI, XAI

• AI in Tertiary Ed

  

  AI-powered systems have the potential to offer personalised learning experiences that cater to the needs and learning styles of each student.

  Tiffanny Junee

  February 6, 2023

  AI, Communications, Convergence, Digital Leadership, Digital Next Comms, education, Leadership, Management, New Security Challenges, Our School Online, Strategy, Thought Leadership

  Access, AI, Data-driven decision-making, Personalised Learning, Personalised Student Support, Tertiary Ed, Tertiary Education

• Brands in Trauma: Oscars 2022

  

  I won’t chastise the Academy award winner for casting himself as the lead antagonist during a mediated performance by a peer, for I am reminded of Ekhardt Tolle’s concept of pain-body. That being said, I think it is important to remember that trauma is cyclical and Entertainment brands – individual and organisational, have a responsibility…

  Tiffanny Junee

  April 1, 2022

  Behaviour, Brand Management, Communications, Conflict Communications, Etiquette, Language, Leadership, Management, Media Relations, Occupational Wellness, PR, Reputation Management, Social Capital, Strategic Communications

• Tips for e-Commuting

  Many people struggle with working from home or e-commuting to work, because the idea and function of the office is an embedded practice with purpose in our everyday lives. For a lot of us, the office is our ‘escape’. A refined and productive social engagement that is directly attributable to our financial success. However, working…

  Tiffanny Junee

  June 28, 2020

  Behaviour, C-19, Communications, Digital Next Comms, Leadership, Management

  e-commuting, working from home

• Is Email the Darth Vader of Modern Business Communications?

  Convergence can only occur where comfort resides. Email is the connector. The access point for new media platforms and devices. For the first decade of ‘social’ it has been email, but what’s next…? 

  Tiffanny Junee

  October 24, 2017

  Communications, Convergence, Digital Next Comms, email, How2Social, Management, New Security Challenges, Strategic Communications, Thought Leadership

  business communications, email, social business

• Online Gravity in Real World terms

  Courtesy of: Visual Capitalist

  Tiffanny Junee

  May 17, 2017

  Communications, Google, Management, Online Gravity, Thought Leadership, Trends

  alphabet, amazon, apple, facebook, global business, Google, microsoft, tech revenue

• Up all night thanks to Online Gravity

  Earlier in the week I received an inmail via LinkedIn from the overachieving Mr Paul McCarthy, letting me know his new book, Online Gravity  had been released. Very generously, he forwarded a copy via post. I first met Paul at a social media conference we were both presenting at last year and I was suitably excited…

  Tiffanny Junee

  July 16, 2015

  Digital Next Comms, Google, Integrated Marketing Communications, Leadership, Management, Media, Social Media, Social Technology, Strategic Communications, Thought Leadership, Trends

  Online Gravity, Paul McCarthy

• Protected: ARU: Time to get back to the rugby…

  There is no excerpt because this is a protected post.

  Tiffanny Junee

  Leadership, Management, Media Relations, Reputation Management, Social Capital, Sports Organisations, The Business of Sport, Women

  ARU, Di Patston, Ewen McKenzie, Kurtley Beale, Wallabies

• How do I shut down Twitter?

  The mere question rings alarm bells. Moreso when reports out of the recent HMV experience suggest they were the words of HMV’s marketing director as HMV’s official twitter account was hijacked by disgruntled staff. I’m no lawyer, but there is a reason internal communications are structured and handled differently than its external counterpart. There are…

  Tiffanny Junee

  February 13, 2013

  Communications, Leadership, Management, Strategy, Thought Leadership