AI & Social issues marketing in Australia

AI-powered chatbots can help people with anxiety and depression by engaging in personalised conversations and providing resources to manage their mental health
Read moreAI-powered chatbots can help people with anxiety and depression by engaging in personalised conversations and providing resources to manage their mental health
Read moreArtificial intelligence (AI) is transforming the way businesses operate, providing new opportunities to engage customers and drive growth.
Read moreI spent a day with some of the brightest young minds in advertising last week. The similarities All were fabulous, capable, intelligent, hard-working ‘go-getters’. All were running some of the better social media campaigns in Australia. Some were from boutique agencies doing really cool stuff, others had evolved to freelancers, some were in-house marketers, while others were clinging lovingly to the structural
Read moreIn the US Super Bowl advertising can make and break careers. In the UK, the advertising heavyweights concentrate their efforts (and a large percentage of spend) on Christmas. This year Marks & Spencer (or M&S as it is more commonly referred) released their contribution to the corporate advertising ‘Christmas cheer’… and it’s an absolute winner. Not only is it beautifully shot, its
Read moreSnapchat launches Spectacles – its video and audio recording wearable for funsters and parents… While the yet to be discussed personal security implications of Spectacles is yet to be acknowledged, let alone realised by the majority, they hint towards a very near future of integrated wearables. Much in the same vein as mobile phones effortlessly transformed into smartphones and an extension
Read moreEmirates nail it again! #Brilliant #LoveCleverCreatives
Read moreEarlier in the week I received an inmail via LinkedIn from the overachieving Mr Paul McCarthy, letting me know his new book, Online Gravity had been released. Very generously, he forwarded a copy via post. I first met Paul at a social media conference we were both presenting at last year and I was suitably excited for him. Last night, before heading
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Read moreSocial Media & Footy = The Art of Social from tjunee
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