Category: Media

• AI & Social issues marketing in Australia

  

  AI-powered chatbots can help people with anxiety and depression by engaging in personalised conversations and providing resources to manage their mental health

  Tiffanny Junee

  March 12, 2023

  Advertising, AI, Brand Management, Communications, Digital Leadership, Digital Next Comms, Google, Integrated Marketing Communications, Management, Media, Reputation Management, Social Capital, social issues marketing, Social Technology, Strategic Communications, Strategy, Thought Leadership, Trends, Twitter

  AI, AI policy in Australia, Artificial Intelligence, social issues marketing

• FACEBOOK SHOWS IT’S CLAWS, as google shows some class

  

  Google and Facebook are two Artificial Intelligence behemoths. To them, we are data points and have been for the better part of two decades. There is nothing that we think, do, say or act that they don’t have a detailed account of somewhere in the abyss of data that is ‘the cloud’. So as the…

  Tiffanny Junee

  February 17, 2021

  Communications, Digital Next Comms, Google, Leadership, Media, Social Capital, Social Media, Social Technology, Strategic Communications, Strategy, Thought Leadership, Trends

  emergency services, facebook, media law, new media laws

• FB shows it’s claws

  

  Google and Facebook are two Artificial Intelligence behemoths. To them, we are data points and have been for the better part of two decades. There is nothing that we think, do, say or act that they don’t have a detailed account of somewhere in the abyss of data that is ‘the cloud’. So as the…

  Tiffanny Junee

  February 17, 2021

  Communications, Digital Next Comms, Google, Leadership, Media, Social Capital, Social Media, Social Technology, Strategic Communications, Strategy, Thought Leadership, Trends

  emergency services, facebook, media law, new media laws

• ‘Tis the Season for Christmas Ads

  In the US Super Bowl advertising can make and break careers. In the UK, the advertising heavyweights concentrate their efforts (and a large percentage of spend) on Christmas. This year Marks & Spencer (or M&S as it is more commonly referred) released their contribution to the corporate advertising ‘Christmas cheer’… and it’s an absolute winner. Not only…

  Tiffanny Junee

  November 22, 2016

  Advertising, Brand Management, Christmas, Communications, Convergence, Digital Next Comms, Integrated Marketing Communications, Media, Strategic Communications, SuperBowl, Thought Leadership

• Introducing my digital baby

  

  It was important to me to develop a quality and individualised solution for people to learn and evolve their skill set in a ‘safe place’.

  Tiffanny Junee

  March 29, 2016

  #NewMum, Communications, Digital Next Comms, Google, How2Social, Leadership, Media, Parenting, Reputation Management, Social Capital, Social Media, Social Technology, Strategic Communications, Strategy, The Business of Sport, Thought Leadership, Trends

  digital media, e-learning, How2Social, marketing, mentoring, Reputation Management, social education, Social Media, social technology

• Up all night thanks to Online Gravity

  Earlier in the week I received an inmail via LinkedIn from the overachieving Mr Paul McCarthy, letting me know his new book, Online Gravity  had been released. Very generously, he forwarded a copy via post. I first met Paul at a social media conference we were both presenting at last year and I was suitably excited…

  Tiffanny Junee

  July 16, 2015

  Digital Next Comms, Google, Integrated Marketing Communications, Leadership, Management, Media, Social Media, Social Technology, Strategic Communications, Thought Leadership, Trends

  Online Gravity, Paul McCarthy

• Super Bowl 2013: Creative is King

  Super Bowl advertising is expensive and represents some of the best known ‘spots’ in global advertising. Traditionally, it is the best cocktail of TV and outdoor that has the power (audience) and prestige (position) to make or break a brand, but cash alone (approx. USD 3.5 million for 15 second spot) does not guarantee position. That…

  Tiffanny Junee

  February 1, 2013

  Advertising, Automotive, Media, The Business of Sport

• IBRC Conference: Social Media Risk Melbourne, Australia

  Social Media & Footy = The Art of Social from tjunee

  Tiffanny Junee

  November 21, 2012

  Brand Management, Communications, Digital Next Comms, Etiquette, Integrated Marketing Communications, Leadership, Media, Reputation Management, Social Media, Social Technology, Strategic Communications, Strategy, Tactics, The Business of Sport, Twitter

  Communications, marketing, PR, Reputation Management, rugby, Social Media, social technology, Strategic Communications

• What is Media?

  A commonly posed question, worthy of a universal and definitive answer. However, media is not always comprehensively or easily defined. Research would suggest that the context of definition, significantly impacts how the term media is defined. For instance, a public relations practitioner will group various mass and niche communications technologies and businesses into ‘target media…

  Tiffanny Junee

  June 25, 2011

  Media, PR

• The internet, HTML: a Western invention?

  In discussing Jacques Derrida’s theories on the process and impact of writing on texts, in the greater debate of textuality, I couldn’t help but be drawn into thoughts on production and consumption, more specifically, the production of the internet and the world wide web as western technologies. Chinese students generously sharing and taking the time…

  Tiffanny Junee

  September 1, 2010

  Media, Social Media, Thought Leadership