Category: social issues marketing
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AI & Social issues marketing in Australia

AI-powered chatbots can help people with anxiety and depression by engaging in personalised conversations and providing resources to manage their mental health
Tiffanny Junee
Advertising, AI, Brand Management, Communications, Digital Leadership, Digital Next Comms, Google, Integrated Marketing Communications, Management, Media, Reputation Management, Social Capital, social issues marketing, Social Technology, Strategic Communications, Strategy, Thought Leadership, Trends, Twitter -
Biofields in communications best practice for managing bullying in educational settings

Bullying is a serious problem that affects millions of children and adolescents worldwide. According to the National Center for Education Statistics, in 2019, 20% of students between the ages of 12 and 18 reported being bullied at school (National Center for Education Statistics, 2021). This problem is not limited to physical violence or verbal abuse,…
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Your Bully Has A Name: Relational Aggression in NSW Schools

Relational aggression is a form of bullying that can have a significant impact on a student’s well-being and academic performance. Teacher-to-Student relational aggression can take many forms, including: verbal abuse, exclusion, and humiliation. In NSW primary schools, where teachers may have a greater influence on the school culture and social dynamics, it is crucial to…