Category: Thought Leadership

• Cybermedicine Symposia

  Following an invitation from Clinical director and obstetrician to the rugby stars, Dr Vijay Roach, I recently presented a lecture on social media and medicine at the Northern Clinical School, Royal North Shore Hospital, Sydney Australia. Here are a copy of the slides presented As always, please don’t hesitate to contact me, should you have…

  Tiffanny Junee

  June 16, 2012

  Brand Management, Communications, Digital Next Comms, Medicine, Reputation Management, Social Media, Social Technology, Strategic Communications, Strategy, Thought Leadership, Twitter

• My Original Academic Crush… and no, it’s not Tom Hanks

  Tiffanny Junee

  April 13, 2012

  Convergence, Social Media, Thought Leadership

  Clay Shirky, new media

• Knowledge Production: A Social Process

  Jacques Derrida claims that the process of writing is fundamentally changed by the way we write. Marshall McLuhan on the other hand points to the medium as ‘the massage’, while German sociologist Niklas Luhmann opines ‘man is not able to communicate; only communication is able to communicate’. Three different men, three different opinions. Nothing new…

  Tiffanny Junee

  June 21, 2011

  Thought Leadership

• Changing nature of media production and consumption in sport

  As I revisit stumblings by high profile Australian athletes around the micro-blogging social media platform Twitter for the purposes of my current research, I look with fresh eyes at the Faggot Tweet: Sponsors Speak scandal of last year. Refreshingly, my position on the relevance of context and content remains unchanged. If anything, I would further jump…

  Tiffanny Junee

  May 23, 2011

  Brand Management, Communications, Digital Next Comms, Social Media, Strategic Communications, Strategy, The Business of Sport, Thought Leadership

• The power of creation

  I love this. Ever since my original viewing, it haunts me. That’s the humble power of storytelling done well: art. This Business Called Sport…: This is Storytelling…

  Tiffanny Junee

  October 11, 2010

  Convergence, Language, The Business of Sport, Thought Leadership

• Bad News Comes in Small Bytes

  According to The Times…Bad News Comes in Small Bytes

  Tiffanny Junee

  September 26, 2010

  Google, Thought Leadership

• Knowledge Production: A Social Process

  Jacques Derrida claims that the process of writing is fundamentally changed by the way we write. Marshall McLuhan on the other hand points to the medium as ‘the message’, while German sociologist Niklas Luhmann opines ‘man is not able to communicate; only communication is able to communicate’. Three different men, three different opinions. Nothing new…

  Tiffanny Junee

  September 22, 2010

  Google, Social Media, Social Technology, Strategic Communications, Thought Leadership, Trends, Twitter

  knowledge production, Luhmann, social software

• Social Media: Hype or Communications Revolution?

  No matter who I am speaking with, everyone wants to know about social media and how to best use it for their business. The most frightening thing for me is the inflexibility from business owners and senior management teams. Used to throwing money at marketing and sales activities, this group of learned corporates expect this…

  Tiffanny Junee

  September 17, 2010

  Brand Management, Communications, Digital Next Comms, Integrated Marketing Communications, PR, Reputation Management, Social Media, Social Technology, Strategic Communications, Strategy, Tactics, The Business of Sport, Thought Leadership, Trends, Twitter

• Age has nothing to do with it

  A former colleague of mine sent me this clip today. It’s from the UN Climate conference in Rio in 1992, yet it’s message still resonates today. How far have we come really? How much of what she raises remains a concern in the present day? We place ourselves at the top of the food-chain. I…

  Tiffanny Junee

  September 16, 2010

  International Relations, Language, Leadership, Social Capital, Thought Leadership

• Another day, another academic adventure

  To view spaces like Foucault, write like McLuhan, engage audiences like Shirky with the earning potential of Zuckerberg… now that’s my idea of best practice. In over a decade of corporate living, looking back through the eyes of academic inquiry, only now do I see the simplicity of the modern corporate structure embedded with the…

  Tiffanny Junee

  September 14, 2010

  Thought Leadership