Category: Tactics

• Context Matters

  A timely reminder to never underestimate: the importance of context the power of media technologies to misconstrue intent “Happiness is when what you think, what you say, and what you do is in Harmony.” Mahatma Gandhi. pic.twitter.com/SoLszHQrgF — Tiffanny Junee (@TiffannyJunee) September 14, 2016 (One does hope the Duke and Duchess don’t mind being used…

  Tiffanny Junee

  September 14, 2016

  Behaviour, Communications, Digital Next Comms, Marriage, Social Media, Social Technology, Strategic Communications, Tactics, Thought Leadership, Twitter

  context matters, Social Media, Twitter

• How 2 be ULTRA Productive

  

  Pearls of wisdom include: Don’t ‘To Do’ calendar instead Use a notebook and keep your mind carefree

  Tiffanny Junee

  June 2, 2016

  Behaviour, Life, Strategy, Tactics, Thought Leadership

  productivity, success, time management

• Forget the rest: OREO take out Super Bowl 2013 Ad of the season

  Only minutes after a post Beyonce power failure sent half the stadium into pitch darkness and the Ravens and 49ers back to the dressing sheds, the clever kids at Oreo tweeted this advertising gem. Contextually relevant marketing communications – what’s not to love?

  Tiffanny Junee

  February 4, 2013

  Brand Management, Digital Next Comms, Strategic Communications, Tactics, Thought Leadership, Twitter

  Advertising, Oreo, sport, Super Bowl

• To Follow or Not to Follow: Which Twit? Is the Question…

  Twitter’s 2000 follow limit encourages us all to proactively manage our ‘followers’ and dedicated Twitter lists. My modus operandi goes something like this: You pique my interest, for whatever reason, I’ll follow you. :) My follow back policy is equally straight forward: You follow me, I #FB (that’s ‘Follow Back’ for the uninitiated). Why? Well,…

  Tiffanny Junee

  December 4, 2012

  Communications, Digital Next Comms, Social Media, Social Technology, Tactics, Twitter

• IBRC Conference: Social Media Risk Melbourne, Australia

  Social Media & Footy = The Art of Social from tjunee

  Tiffanny Junee

  November 21, 2012

  Brand Management, Communications, Digital Next Comms, Etiquette, Integrated Marketing Communications, Leadership, Media, Reputation Management, Social Media, Social Technology, Strategic Communications, Strategy, Tactics, The Business of Sport, Twitter

  Communications, marketing, PR, Reputation Management, rugby, Social Media, social technology, Strategic Communications

• Inspired Use of Twitter for Business by AMEX

  Tiffanny Junee

  March 8, 2012

  Tactics, Twitter

  American Express, Strategic Sales & Marketing, Twitter

• Social Media: Hype or Communications Revolution?

  No matter who I am speaking with, everyone wants to know about social media and how to best use it for their business. The most frightening thing for me is the inflexibility from business owners and senior management teams. Used to throwing money at marketing and sales activities, this group of learned corporates expect this…

  Tiffanny Junee

  September 17, 2010

  Brand Management, Communications, Digital Next Comms, Integrated Marketing Communications, PR, Reputation Management, Social Media, Social Technology, Strategic Communications, Strategy, Tactics, The Business of Sport, Thought Leadership, Trends, Twitter

• Marketing and Comms fundamentals haven’t changed, platform tactics have.

  Be open, honest and consistent. Plan for the worst, so you’ll be at your best. Have an answer for the question you hope no one will ask… It will no doubt be one of the first asked. If you don’t know, find someone who does. Don’t bluff, you’re online. You’ve got time. HOW TO: Avoid…

  Tiffanny Junee

  August 10, 2010

  Brand Management, Reputation Management, Strategy, Tactics