Category: PR
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Faggot Tweet: Sponsors Speak
Since removing her swimming cap to reveal a ‘marketable face’ and winning three gold medals at the 2008 Beijing Olympics, Stephanie Rice has been the golden girl of Australian swimming. Her success in the pool launching her (willingly or not) into the stratosphere of the modern Australian sporting icon. A proven performer, Rice has a…
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>Be yourself online
>There is no room for old-style PR message moulding online. I don’t know what it is exactly, but there’s something about cyberspace that makes it easy to spot a fake. That’s someone whose still ‘crafting’ their message (or worse still – someone elses!) Sage advice for everyone – no matter who, what or how high…