Why you should always know your audience

Hello and thanks for stopping by. A lover of all sports, and former rugby editor, these days I fill the roles of Digital Analyst, Business Strategist, Educator, Social Technology Researcher, Multi-Platform Writer and IMC Specialist. Current labels bestowed on me for conformity's sake include: Founder & Principal Mentor @ How2Social, Founder & Community Manager @4WomenWhoWork and formerly Lecturer and Unit Coordinator in Media Relations @SydneyUni. Academia is my indulgence. Awarded a High Distinction for my master's thesis, 'Social media as strategic communications in Australian Rugby Union', my current research and writing projects include: PhD preparation looking at the development of capital (both social and economic) through social and wearable technology in international sport. As well as, film and television projects: Australian-based drama 'The Point' and international generational thrillers 'Next In Line' and 'Guhara'. View all posts by Tiffanny Junee